Hi, I’m Kieron
Welcome to Brand Camp
Scroll down to see some of the world class brands I have helped improve reputation and growth for, and see how the Brand Camp process transformed serious problems into simple solutions.
“The insight into skaters’ real motivations was so valuable. We trusted the Brand Camp process, and it worked.”
-Chris Licata, CEO Tecnica Group
The transformations I typically create collaboratively with my clients.
THE BRAND CAMP TRANSFORMATION
No identity
Confusing messaging
Leadership misaligned with marketing
Siloed internal departments
Competing priorities
Weak brand voice
FROM
Strong brand & culture
Clear creative strategy
Leadership approving marketing
Collaborative cross-departmental teams
Marketing & sales aligned
Strong, emotional brand voice
TO
“Not Your Parents Insurance really set the brand on a new effective path for Progressive creative.”
-Jeff Charney, former CMO, Progressive Insurance.
BENEFITS
Creates single messaging strategy
We collaboratively develop a powerful brand strategy, giving direction to all activity including performance marketing
Breaks down organizational silos
A robust process proven to create an environment that breaks down organizational silos, fostering X-departmental collaboration.
Creates strong internal culture and feeling of ownership
The process of working together creates a strong internal culture, both of working together and believing in the strategy we create.
Results in Senior Leadership/C-Suite buy-in
Engages Leadership and C-Suite at the right stages resulting in their understanding, awareness and approval.
Defines audiences to focus marketing investments
We define and produce a prioritization of internal and external audiences to guide effective focus for marketing dollars.
A proven, repeatable process
Brand Camp is a proven process you can trust. There are no free-for-all brainstorms, only structured inspirational activities.
“OUR WORK WITH YOU HAS BEEN INCREDIBLE. WE TRULY WOULD NOT HAVE ACHIEVED OUR 6X FUNDING GROWTH WITHOUT YOU.”
-Sandra Butler MPH, Springboard Studio, Mass Brigham Hospital, Boston.
BRAND CAMP IS A WORLD-CLASS 90-DAY PROCESS FOR AMBITIOUS COMPANIES
Brand Camp is tailored to the objectives set by each Client, using techniques proven to deliver results and growth. It reveals the most powerful truths of a brand and provides the creative leap necessary for the brand’s marketing to be distinctive in its category.
“Brand Camp gave us a single message focus and buy-in from senior leadership. The way it worked across departments was literally brilliant.”
-Amber Guilbeault, Head of Brand, Connection Inc.
SCHEDULE A FREE 30MIN CONSULT
Book a free 30-minute consult with me to discuss the problem you are trying to solve and the result you dream of. There is no commitment necessary for the call, it is a first exploration of your ambitions.